LULULEMON - AMBASSADOR CELEBRATION

TOUR AND IN-STORE PARTY | COLLAB W/ PLANNED WITH
PHOTO: PHILLIP VAN NOSTRAND

Wrapped city bus created for the lululemon Ambassador Tour, featuring custom branding as part of an experiential marketing activation designed by DeMartino Design Group.

The experience blended an immersive (custom branded) citywide bus tour with an elevated celebration, bringing ambassadors together through curated stops, energizing programming, and thoughtful gifting designed to reflect the spirit of movement, connection, and community.